Sharebird

What kinds of skill sets do you look for in Product Marketing Managers who are switching to a career in Product Marketing?

Answer
2 Answers
  1. Suyog Deshpande
    Suyog Deshpande

    Samsara Former Sr. Director | Head Of Product & Partner Marketing • 6y

    There are multiple entry paths for product marketing If you are fresh out of college (MBA) and want to switch to product marketing - Problem solving (Can you identify the right problem and can you analyze the problem to identify the root cause?), Creativity (Will you bring a fresh perspective to the table?), Presentation skills (Can you articulate your POV?) and Coachability (Can you work with the team, seek their guidance and learn fast) If you want to move within an organization - Your career ...Read More

    4,528 Views
  2. Ryan Van Wagoner
    Ryan Van Wagoner

    Forethought Senior Director, Head of Marketing • 4y

    The truth is, almost every product marketer I know switched to a career in product marketing from a different field (I came from Sales!). This is very rarely a career that people start out in right out of undergrad (but it does happen! Check out my good friend Lauren Hanson's post). Because product marketing encompasses a wide range of responsibilities and specialities, it's usually made up of individuals with a wide range of experience. That's good news for you. The most important product marke ...Read More

    569 Views

Related Ask Me Anything Sessions

Top Product Marketing Mentors