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Product Marketing
What tactics do you use to build trust, credibility, and relationships with stakeholders during your first 90 days What questions do you ask of stakeholders during your 1on1 with them?
1 answer
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Linda Sonne-Harrison
President at
Giant Stride Marketing Group
• September 16
Glad that you're already planning to 1:1's. Taking the time to understand your stakeholders' perspectives is an important first step in building trust. I don't have a standard list of questions. I com
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What are some resources you refer to when thinking about pricing & packaging? It's a new area for me and I'm not sure how to get started.
In your role working as Product Manager & Go-To-Market or working with PE/VC/pricing consulting firms on company valuation & market assessment, whats your go-to resource with frameworks & examples to conduct B2B pricing power assessment for a product?
Our lower priced offerings seem to be the biggest competitors of our enterprise packages. What sales enablement activities and content help your sales reps sell your high priced packages?
How do I decide whether to publish pricing on my company's website?
how do you think about the relationship between product positioning and pricing?
I would love to take classes on pricing and strategy. Any recommendations? These can be multi-week long classes as well as day long seminars. I am senior product marketing professional looking to strengthen my skill set.
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