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What are your nonnegotiable Rev Ops metrics specifically for Customer Success and Renewals? (I.E., Retention revenue-focused KPIs.)

I lead CS and Renewals Management and view our partnership with Rev Ops as critical to scaling success.

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2 Answers
  1. Sowmya Srinivasan
    Sowmya Srinivasan

    HubSpot Vice President of Revenue Operations • 1y

    When we think of some core KPIs, the buckets that are critical to understand -  Direct impact on revenue/growth: These metrics directly reflect your ability to retain/grow customers and generate recurring revenue and accelerate growth. Actionable insights: Insights enable outcomes. Identify areas for risk and opportunity to operationalize the CS strategy Leading indicators:While outcomes are paramount, key metrics, like CSAT, usage insights (product adoption), customer engagements etc can help a ...Read More

    1,256 Views
  2. Azim Mitha
    Azim Mitha

    HubSpot Senior Director, Sales Strategy & Operations (APAC) • 1y

    There are several non-negotiable KPIs for measuring retention and revenue, which include: Product usage = Understanding metrics such as "Depth of Usage"; and "Feature Adoption Rate" to understand how customers are using product; and to improve their product usage before contract renewal time. You can also build a "Customer Health Score" which is an aggregation of product usage metrics based on assigned weightings to analyse health score of customers with your product. GRR or Gross Rev Retention ...Read More

    748 Views

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