Ironclad Senior Global Director, Revenue Enablement • 4mo
I started my sales career as a BDR way back when, so I have always had a soft spot for this role, and have put a lot of thought into what a great org structure would look like. My desired Sales Development team setup would reflect this: 1. Clear segmentation and purpose Sales Development should be designed around buyer motion, not headcount. A clean model looks like: Inbound SDRs – qualification, speed-to-lead, conversion Outbound SDRs – targeted, account-based pipeline creation (Optional at sca ...Read More