Content
Hover Director of Marketing • July 18
Market research / gaps / competitive analysis / analysis of market value of new features / products. they would work hand in hand with PMs to consolidate all the info into a true roadmap.
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Hover Director of Marketing • July 18
How is your sales team set up? Do you have a sales training counterpart? Or is the head of sales? Ultimately, you’ll need to set up a mtg with that person + your head of marketing and you to review proposals and to ask them who’s input is crucial. You will never make everyone happy - you have to become the expert and make recommendations and make sure you are aligned with the head of mktg and sales vision.
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Hover Director of Marketing • July 18
I used these guys and they were fantastic: https://www.infinitiresearch.com/about-us
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Credentials & Highlights
Director of Marketing at Hover
Lives In San Francisco, California
Knows About Technical Product Marketing, Product Marketing Career Path, Sales Enablement, Stakeho...more