What tools does your Product Marketing team use to manage different projects, deadlines, owners, and deliverables?

We use Trello as well which works great for us but we're super small so I'm not sure whether that would be good for bigger teams.

I like Trello - for a team of up to 6 it's manageable. Creating different boards for Sprint Planning and overall goals is really good.

The best tool for visibility to other orgs was a google spreadsheet that clearly laid everything out, that anyone could access.Submit

We’ve been using Teamwork for about a year now and everyone loves it. The calendar integration is what sold me since other tools didn’t have one or needed an integration. The price is significantly less than other vendors as well.

I have used Excel, Trello, Confluence, and Kapost. Honestly, a sharable spreadsheet works the best especially if you are collaborating with teams outside of marketing. Kapost is work-flow management but this requires a bit of training and is license based.

It's best to use a tool that all stakeholders have access to.

We use Wrike and its been good so far - really like the design review capabilities.

We use Trello and I have to be honest, I'm not a fan. I think it can be helpful if you have a lots of projects that go through multiple rounds of review, but other than that, not helpful.

On my first day at Crayon, I was told that we were using Airtable to manage marketing, and it was just icing on the cake. Like some of the other posters, we're using it to track an Agile-like process with monthly sprints.

I'm an Airtable fanatic, and having used it at previous employers and on personal projects, I love that the ability to adapt it over time. If I don't know where I'll end up with task and project management, which is most of the time, then I'll do it in Airtable ensure that I can make it fit what I want it to do, rather than vice versa – what I find with other tools more often than not. One of the best things about is that if you already have it in a spreadsheet to some degree, it's simply copy, paste, and customize. Granted, the learning curve is a little steeper than tools like Trello and Asana, but you'll find the investment of time well worth it before you know it.

Probably my favorite aspect of Airtable is how you can change the visualization and data to fit department needs, an individual's needs, external stakeholders' needs, etc. It can present the same information (or filtered/sorted/limited versions of the same information) in: 

• A spreadsheet-on-steroids format
• A Trello/Kanban stage/process workflow format
• A calendar of deliverables that integrates with what you're already using
• And even a thumbnail/gallery view that is super helpful for finding and sharing visual assets

My only caveat is that the Android app has some kinks to work out, but I so rarely use it that I tune that weakness out.

Asana seems to be best for marketing from the research i've done.

For the past year, we've been using Monday (formerly Dapulse). Everyone on my team loves it. Our creative team also uses Monday, so it has been extremely valuable when that team works on projects with Product Marketing so that we have a clear communication channel and are all accountable for deadlines being met. The different views and search functionality is very robust as well. I can't speak highly enough about Monday.

Adding another vote for Asana. Here are a few things I find useful with this tool:

• The calendar view is great for setting timeline context and driving urgency. There's something about seeing a launch's set of activities mapped to a calendar (or even in their timeline view) that helps push projects forward. The timeline view is awesome because it'll actually show which tasks are dependant on each other. 
• Each task offers custom fields that can be used for creating everything from tagging statuses to which function (Product, Marketing, Support, Sales, etc.) is responsible for a task. The ability to add attachments and comment on each task is helpful too. I have a custom field for pointing the time expected time it took to complete each task vs. how much time it actually took so I can become more efficient at project and launch planning.
• Start date / end date. This ties into the calendar view and timeline view. Even in the simple task view, it makes it easy to see what things are coming down the pipeline.
• I realize all the different views (task list, timeline, calendar, board, etc.) make this one of the most versatile project management tools for PMM's.
• Progress tracking. At a glance I can see how we're progressing towards a successful launch.

Asana gets my vote.

We use jira and operate on a sprint schedule, just like the dev teams.