Content
ThredUP SVP, Marketing | Formerly Uber, Square, 1stdibs • 4y
It's hard to pick a favorite because most of my interviews look different from candidate to candidate. Often, my questions are focused on deeply understanding their past ...
14839 Views
ThredUP SVP, Marketing | Formerly Uber, Square, 1stdibs • 4y
Product marketing is a relatively new function so this is a question I get a lot. A great way to help companies undestand the PMM function is by helping them understand...
1998 Views
ThredUP SVP, Marketing | Formerly Uber, Square, 1stdibs • 4y
One effective way to scale a PMM team is to understand what the business needs and align PMMs to support those needs or goals. But, what a business needs can range from g...
1575 Views
ThredUP SVP, Marketing | Formerly Uber, Square, 1stdibs • 4y
Structuring a product marketing team is unique to every business. You could start by asking questions like: What are the business metrics that the organization needs to...
1014 Views
ThredUP SVP, Marketing | Formerly Uber, Square, 1stdibs • 4y
This is a great question! Developing and building relationships with your colleagues is so important, espeically in a remote world. Here are a few ways that I've seen suc...
640 Views
ThredUP SVP, Marketing
Kristen Brophy, Senior Director of Marketing at the NBA on Structuring and Organization
--:--
--:--
“You should be listening to your customers every day – it should be a fundamental part of what you do because you represent that customer, and you are their mouthpiece.” – Kristen Brophy Kristen Brophy is a Senior Director of Marketing at the NBA, leading product marketing efforts on NBA’s di...more
Credentials & Highlights
SVP, Marketing at ThredUP
Formerly Uber, Square, 1stdibs
Top Product Marketing Mentor List
Product Marketing AMA Contributor
Lives In San Francisco, California
Knows About Building a Product Marketing Team, Influencing the Product Roadmap, Stakeholder Manag...more