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Leher Pathak

Leher Pathak

Head of Product Marketing, API Platform at OpenAI

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Leher Pathak
Leher Pathak

OpenAI Head of Product Marketing, API Platform • 1y

I am constantly learning new ways to use AI to be more efficient and impactful as a PMM, just like the rest of this PMM community. A few things I've found to be helpful: Product naming: I've used ChatGPT to help me come up with inspiration for product names, especially when I'm trying evoke something intangible, like a concept or feeling. (Note: ChatGPT loves being creative, so you'll definitely get some names that you make you chuckle.) First drafts: Sometimes I'll ask ChatGPT to help me with a ...Read More

19,851 Views
Leher Pathak
Leher Pathak

OpenAI Head of Product Marketing, API Platform • 1y

This can be tricky in an industry where new products seem to be launching every day. Here's how I think about differentiation: Having strong positioning and use cases. Building and launching products means nothing if your customers don't understand why they should use them. Illustrating the "why" through specific use cases and customer examples goes a long way. Making the product extremely easy to use. Competitors may have similar products, but not everyone thinks deeply about the user/developer ...Read More

10,953 Views
Leher Pathak
Leher Pathak

OpenAI Head of Product Marketing, API Platform • 1y

Personally, I'm always impressed by candidates who are deeply curious and eager to find new ways to use AI in their day-to-day jobs. For example, building a GPT to help write a first draft of an email campaign or using ChatGPT to analyze registration data for a webinar. So while I don't look for specific skills that AI can't replace, I do look for candidates who are open to embracing AI in new ways.

5,448 Views
Leher Pathak
Leher Pathak

OpenAI Head of Product Marketing, API Platform • 1y

Building trust in AI products starts with the product and company itself—is there a dedicated AI safety team? Are the right AI safety checkpoints in place to safeguard from abuse? Is the company taking a principled approach to rollout? If the foundations of AI safety are there, then the messaging becomes much easier. I approach messaging with a few things in mind: Being transparent about the intended use of the technology and the risks, including how the company is mitigating those risks through ...Read More

5,323 Views
Leher Pathak
Leher Pathak

OpenAI Head of Product Marketing, API Platform • 1y

For PMMs working at AI companies, turn to the people who use your AI products every day. Learn about their AI use cases, understand the gaps in the product, and listen to their aspirations to use AI in new ways. There's so much we don't know about the potential of AI, so informing the product roadmap isn't just about filling product gaps but also about shaping what the future of AI might look like. For PMMs working at non-AI companies and trying to influence Product teams to add AI to the roadma ...Read More

4,859 Views
Leher Pathak
Leher Pathak

OpenAI Head of Product Marketing, API Platform • 1y

While I know you're looking for course recommendations, I genuinely believe that nothing can teach you more about AI than doing. While you can watch YouTube videos and listen to podcasts, being willing to dive into a tool like ChatGPT is the best way to quickly grasp AI and stay ahead of the curve. I'd suggest creating a challenge for yourself: open ChatGPT in your browser every morning and make it a point to try to use it for at least one task a day. This could be anything from writing an email ...Read More

3,330 Views