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What change management practices have worked when shifting responsibilities between Sales and CS (e.g., moving renewals to CS)?

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  1. John Brunkard
    John Brunkard

    Salamander Advisory Customer Success Advisor | Formerly Adobe, Sitecore, Red Hat, Symantec, Blue Coat, Intel, Dell, Dialogic • 7mo

    My core belief: Renewals are a shared outcome, but negotiation is a specialist skill. CS should make renewal a complete non-event through value delivery and risk removal. The final negotiation (pricing, concessions, legal) is still best led by a Renewals Manager or Sales rep. Successful change management recipe (never skipped a step and never failed): Rational of the change : Crystal-clear “Why” + shared Decision MatrixEveryone must understand and stae in one sentence why the change is happening ...Read More

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