What qualities or skill sets are needed to become a successful growth marketer?
Snowflake Head of Enterprise Marketing, India • August 21
Growth marketing is a field which requires one to be constantly on their feet. So the biggest quality in someone should be adaptability to change and ability to react quickly to the market.
A lot of the work involves analytics, SEO, so having those skills will give you an edge.
But what makes you truly successful is to understand the requirements of the company and then using those skills to achieve your goals.
684 Views
Related Ask Me Anything Sessions
Snowflake Head of Demand Generation, Jennifer King on Growth Marketing Strategy
June 24 @ 10:00AM PST
Snowflake Head of Enterprise Marketing, India, Kanchan Belavadi on Demand Generation Career Path
JumpCloud Chief Marketing Officer, Micha Hershman on Demand Generation Career Path
Top Demand Generation Mentors
Bhavisha Oza
Gong Performance Marketing Lead
Kayla Rockwell
Databricks Senior Group Manager, Demand Generation
Kanchan Belavadi
Snowflake Head of Enterprise Marketing, India
Fanette Jobard
Sentry Head of Demand Generation
Jeff Jewett
Deel Senior Director, Lifecycle Marketing & Marketing Operations
Sheena Sharma
JumpCloud Vice President, Revenue Marketing
Jennifer King
Snowflake Head of Demand Generation
Keara Cho
Salesforce Sr. Director, Field Marketing
Matt Hummel
Pipeline360 Vice President of Marketing
Jessica Cobarras
Asana Head of Revenue Marketing
Related Questions
Is there a single career path for demand gen? Or what are some good career paths that can lead to a demand generation leadership role like yours? Virtual vs Live Events, What is currently working well/not well for you and what are your plans going forward? How do you show the value of investing in SEO to other departments and stakeholders since those types of tactics don’t have instant payback?Do you think it’s possible to have an Inbound program and an ABM program working at the same time or do you need to pick one strategy?Can you share examples of successful growth marketing campaigns or initiatives you have implemented in the past?How do you approach customer acquisition and retention in growth marketing?