All related (10)
Anton Kravchenko
Director of Product Management at Salesforce
To make the decision, I think of opportunity, ambitions, passion, and time: 1. Opportunity - obviously there is a matter of compensation, but there is also an opportunity for professional growth. For example, joining a startup allows you to grow much quicker -- you will be wearing different hats and working much closer to the company leadership. You will make a lot of mistakes, but the learnings will be much greater. 2. Ambitions - depending on where you at in life, different things might take a priority and it's important to keep that in mind e.g. you are starting a ...more
Natalia Baryshnikova
Head Of Product Management, Confluence Experience at Atlassian
First, like to work on problems that I am passionate about. I love to learn and make impact in areas that I think, pardon high brow speak, will make the world a better place. One such area of passion for me is helping people and teams achieve more through working together. I never even considered opportunities that I personally don't feel passionate about, as I know that would not make me happy at work. This is a privileged position to be in, and if you have to pick something in a different framework, don't feel bad please. It's okay to pick work that is just work.  Second thing I consider...more
Anton Kravchenko
Director of Product Management at Salesforce
There are different paths that each product manager takes, but the common ones I've seen are: 1. Joining a tech company as an Associate PM or an intern straight from college. For college grads, I suggest starting by connecting with other product managers (e.g. via LinkedIn) to better understand what we do. There are great books available on this topic as well -- "Cracking PM Interview" is among my favorites. I also created a series of videos explaining tech jobs and what do I do in more detail - https://www.youtube.com/channel/UCsAz_arwNkiPobhi09VrMFg 2. Transition from other roles e.g. ...more
Louisa Henry
Head of Product for Mid-Market Businesses at Gusto
This is a framework shared by one of my former executive colleagues. I've found it to be incredibly helpful when thinking through your career, taking on a new project, or considering your next move.  Biggest suggestion is to get it on paper. Thinking about your career can be a lot like building product. 1. Write lists of what you do and don't know. What you're confident about, what you're not sure about. After completing your do know/don’t know list, consider actions you can take to move your “don’t know” into the “do know” column.  2. Think through each of these topics an...more
Yasmin Kothari
Product Lead, Align Area at Asana
When looking for a new opportunity, I ask myself four questions: * Am I excited to work on this mission? If I’m going to dedicate 40+ hours a week on solving a specific problem, I need to be sure that the solutions I’m working on are ultimately helping people and making the world a better place. * Will I be happy working with these people? I operate best in an environment that values transparency and high standards, has a low-ego culture, and encourages people to bring their whole selves to work. I need to be part of a culture that has values that align with my own, and fr...more
Natalia Baryshnikova
Head Of Product Management, Confluence Experience at Atlassian
First thing I'd recommend is asking your team if there is a formal description of levels and skills associated with each level. More and more companies, whether large orgs or startups, actually have written descriptions of product manager levels and what those entail; the earlier you get to learn about them, the better. If there is no formal description available, I would recommend to: 1) Interview your manager of what the next level may look like, and draft a document outlining that 2) Review this document with 1-2 people in the product org who are on that level and see what they would a...more
Louisa Henry
Head of Product for Mid-Market Businesses at Gusto
If you’re already working somewhere with a PM org, try to move into it. Getting a role at a new company as a first time PM is difficult. Most hiring managers want to see some product experience before making a hire. A lateral move within your company may not be as difficult as it seems. See if you can pick up a side project or do a 3-6 month rotation. Getting the experience will not only help you be considered & help you interview for external PM roles, but will also give you data points to truly understand if being a PM is the right move for you. Another option is to look for companies ...more
Rodrigo Davies
Product Lead, Flow Area at Asana
* One common misconception about b2b product teams is that they should spend most of their time thinking about the buyer (e.g. an executive, IT decision maker) rather than the individuals using the product every day. This misconception arises because in business settings, everyday users sometimes don’t have much choice in the tools they use. However, product teams who focus too much attention on the buyer and not enough on everyday users often end up building products that may get some initial traction, but ultimately become the products teams love to complain about, a...more
Yasmin Kothari
Product Lead, Align Area at Asana
Customer feedback is critical to how we build, and we incorporate it at every step of the product development process. We get customer feedback from a variety of places. When building new products we proactively reach out to customers to learn about their needs and make sure we’re creating the right solutions for them. We have a User Research team that regularly speaks to customers via a variety of methods - everything from interviews and surveys to card sorting and field studies. Along our product development process, we have specific touchpoints where we make sure to utilize user resea...more
Tom Alterman
Director of Product Management at Asana
The question I love asking every candidate is "tell me the story of the most impactful thing you’ve ever worked on." I like this question for several reasons: * It works for every level of experience. For experienced PMs, I’m expecting to hear about a very important product they worked on. For someone with little to no experience, they can tell me a story about something they worked on that was incredibly hard, impactful and meaningful to them without it needing to be related to product work. * It allows me to get a sense of their storytelling ability. Are they able to str...more