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What is your strategy for how much engineering resources you dedicate to custom work for large enterprise accounts vs core roadmap?

Jacqueline Porter
IBM Product Management1y
This is a great question! In the 5 B2B enterprise SaaS organizations I have worked practiced no custom development! Although we may build specific features for target cus...
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604 Views
Rena Mashintchian
Box Director of Product Management3y
In general, I am not a proponent of building custom solutions for a single customer. However, if there’s a large customer who wants something that will serve the broader...
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2045 Views
Ashka Vakil
strongDM Sr. Director, Product Management1y
The eternal tug-of-war that every PM, especially Enterprise PM, runs into. Balancing custom asks with long-term roadmap work is hard, especially when big deals or renewal...
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615 Views
Pavan Kumar
Gainsight Director, Product Management | Formerly Cisco3y
I usually ask myself a few questions when we are being asked to commit resources to 'tasks outside of the strategic product roadmap'. The primary aim is to not deviate f...
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798 Views
Mike Flouton
Boxford Capital Managing Partner | Formerly Barracuda, SilverSky, Digital Guardian, OpenPages, Cybertrust4y
This is a big part of why I love working in the mid-market - we flat out refuse one off features for enterprise accounts. My roadmap is so much more scalable and predicta...
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253 Views