Any productivity hacks or tools you've found to stay organized and on top of everything going on as a product marketer?

Where to start! There are so many productivity tools out there. These are my top ones:

Asana: The Drift Marketing team uses Asana religiously. And Asana has been my go-to tool for launching products and managing other initiatives at my last three companies. At some point in your career, Asana will likely come in handy, even if you've never used it.

Mem.io: My co-worker introduced this to me last year, and it’s now one of my daily productivity tools. In short, it’s an AI-powered note-taking app. I can connect my calendar, create custom note templates, add notes in a timeline, save notes to my inbox, and tag them. When I need to refer back to my notes, it's so much easier to find them.

Good Ol’ Pen & Paper: I always have a notebook in front of me. I start my week by writing down my top priorities on paper. I divide the page into two sections: priorities and to-dos. Priorities are usually the bigger rocks and initiatives I’m working on. On the other side, my to-do list consists of more tactical tasks I need to complete. I also use my notebook during meetings to write down action items (e.g. schedule a meeting with X or write internal communications about Y), so I don't forget them. Plus, it’s just more satisfying to physically cross something out once I'm done with it.

Weekly Calendar Audits: I’ve established a ritual where I write down my priorities (as mentioned in the paragraph above) and align my calendar accordingly for the day/week. We do a lot of cross-functional work as PMMs, so our days are typically meeting-heavy, especially in a digital-first world. It's easy to feel like you haven't accomplished anything after sitting in back-to-back meetings all day. I’m certainly guilty of that. That's why I started to block time on my calendar for time-sensitive tasks. This may even mean canceling or postponing meetings to repurpose my time.

Pomodoro Technique: There are days when we’re highly focused and can crank out work for hours on end. But there are also days when we may not be feeling it. For the days when I’m feeling less motivated, the Pomodoro technique helps me manage my time and get things done. You essentially break your non-meeting hours into 25-minute chunks separated by five-minute breaks. These intervals are called pomodoros. After about four pomodoros, you take a longer break of about 15 to 20 minutes. The whole premise of this technique is to give yourself mental breaks and focus for shorter periods to accomplish more. Just make sure to actually set a timer!

Grammarly: As PMMs, we are constantly writing - whether it’s messaging, strategy brief, email, or Slack message. And when we're moving fast, it's easy to miss spelling, grammar, or punctuation errors. That’s where Grammarly comes in. It cuts down my editing time and gives me peace of mind when I hit send on that email to a customer or c-suite.

Hemingway App: In marketing, it’s ideal for writing with grade 6 readability to help audiences easily understand what we're trying to say. Using the Hemingway app, I can get real-time feedback on how my content reads, where I'm using passive voice, if I have run-on sentences, and more! This is a handy tool if writing is foundational to your job.