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Can you elaborate on the Product Marketing org structure and elaborate on how your team works together to bring new features to market?

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  1. Vanessa Thompson
    Vanessa Thompson

    Twilio Vice President Marketing • 5y

    Our org structure is pretty straightforward: We have PMM teams aligned to our major product areas, Messaging, Voice, Video, Email, Account Security, Flex (Contact Center), and IoT.  We also have a Platform PMM team. Because we are a developer platform, there are a number of horizontal features that our developers need, CLI, Functions, Assets, that span all of our products.  We also have Industry marketing embedded in Product Marketing. This helps us get better at an end to end offering for the v ...Read More

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