For established products that are integrating new AI capabilities, what are your best practices for weaving AI into the existing narrative without overwhelming the current user base, and how do you balance educating customers on new features while maintaining simplicity?
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Related Questions
How do you disseminate competitive positioning to your sales team?Could you share best practice tips for integrating market research into various stages of GTM, from business case justification through to launch readiness and post-launch adoption? How do you stay on top of competitors when it's a crowded market and things are changing every day?When your sales team are already having daily 1on1 conversations with clients, what is the best approach in engaging with these clients for market research without being interruptive?How important is win/loss/churn research data to your overall KPIs? What percentage of your overall data comes from w/l?How do you create competitive intel that is really beneficial to sales (i.e. they actually read and use it)?