Giant Stride Marketing Group President • 3y
Good question! Over my career, I have seen release cycles shrink a lot and fewer and fewer requests for datasheets! My advice: 1. Minimize the number of "sources of truth." If you can get away with just having a web page, do it. If you need printed collateral, what about a piece that explains the value proposition and includes a QR code for a web page that shows the details? Likewise, makie sure that internal information is stored in as few places as possible. 2. Set a threshold for the number ...Read More
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