Veeva Systems VP of Product Marketing • 1y
The "one and done" model for kickoff does not work, so it's a great question. What happens AFTER kickoff is equally, if not more, important than sessions at kickoff. Follow-up resources and activities: Immediately after kickoff, be sure that Sales has access to the content shared, so they can refer back to it. Content should be easy to find in a single place. Ideally, a sales leader emails this notification out to their teams to reinforce the importance. About 3-4 weeks after kickoff, have check ...Read More
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