How have you used LinkedIn and job descriptions as market research tools?
2 Answers
Splunk Sr. Director, Product Marketing - Observability • May 22
Read job descriptions for your target personas on LinkedIn — the key responsibilities section reveals exactly how your ICP describes their jobs to be done in their own wo...
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Follow your ICPs on LinkedIn to get their authentic voice in your feed, and use their posts about problems and pain points as ongoing market research.Start following your...
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