Wiz Senior Director Product Marketing • 2y
Ultimately what you're looking for is for a true partnership: to be more in the loop on what product is building, why, and what initial feedback is from early customers -- a closer teammate to the product development lifecycle. To get there, I've found the most success building trust by proactively bringing market insights to the product team so they see you as a value add in their development work. For example: are you hearing customers talk about a new use case? Capture the feedback and data a ...Read More