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What are some innovative content formats you have experimented with to engage a technical audience?

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1 Answers
  1. Lauren Craigie
    Lauren Craigie

    Inngest Head of Marketing • 1y

    Anything that lets you provide tangible value for free. Your usual that still performs well: Stat-heavy industry/peer research reports Checklists Calculators A few different ideas: “MVP” generators (I.e. the middle ground between your product and doing everything manually. Something to save them time but show them that they’d still rather have the Ferrari). Free courses with certificates or sponsored certifications Peer connections—you have the contact info for thousands of technical experts. Ho ...Read More

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