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I am hiring for Developer Advocates / Developer Evangelists. Any suggestions or a good group / community to tap into for this talent profile?

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3 Answers
  1. Ivan Dwyer
    Ivan Dwyer

    Material Security Senior Director of Product Marketing • 5y

    I should have a better answer to this than Twitter, but I haven’t actually hired for that role in a long time, so might be out of touch, sorry!One thing I’ll say, and this might be a bit controversial, but I’m personally cautious of high-profile developer evangelists. There is absolutely a ton of value in building a public profile, and the role lends itself to community, but a strong advocate is someone who spends more of their time talking with customers, less time talking with other evangelist ...Read More

    1,811 Views
  2. Gregg Miller
    Gregg Miller

    PandaDoc VP of Product Marketing & Brand • 7y

    I don't have a recommendation on the group, but a good next step if you don't get an answer here would be networking with a couple of PMMs at companies that sell to/engage with developers to get their perspective. Folks at Atlassian or Github, for example, could probably give you some really great insights.

    535 Views
  3. Anand Patel
    Anand Patel

    Appcues Director of Product Marketing • 7y

    One suggestion would be to see if you have any talented sales engineers that may want to make the move. These individuals have spent a lot of time speaking with customers, understanding their technical needs and frustrations. 

    It is not always the case that you will find an ideal candidate there, or want to "poach" someone from that group, but just something to keep an eye on as they already know your company and customers well. 

    409 Views

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