Chan Zuckerberg Initiative Product Marketing | Formerly Udemy • 2y
This is by far one of my favorite questions (and most important). As PMMs, we have to go beyond talking about the feature functionality but orient on what the benefit is for the customer. A practice I take is by asking a series of questions that will help you narrow in and articulate the customer value. An easy framework is to follow: What is the feature? How does it work? How will this benefit the customer? What will it solve/what were the challenges before this feature was built? How do I now ...Read More
1,772
Views
