Barracuda Networks Product Marketing Director • 1y
Product marketers not only collect VOC but also help scale it across the organization. In most organizations, product marketing is uniquely positioned to do that, as it sits at the intersection of product, sales, marketing, and customer success. You can advocate for insights to be included in roadmaps, messaging, go-to-market strategy, and sales enablement. Use this power to enable other teams to benefit from VOC, by creating templates and playbooks to capture and interpret feedback or share it ...Read More