Which platform is the best in your opinion to reach the target audience of an Atlassian app? (inbound, outbound opportunities, events, anything)
Coro S.Director of Corporate & Product Marketing | Formerly Lytx, Cisco, Snyk, Lightrun, Comeet,Coro • December 6
Atlassian is closely associated with engineering/development. For this reason, I'd suggest the following - for starters:
- Stack overflow
- dev.to
- CodeProject
- Forem
- Slack communities
- Atlassian communities
Before interacting, take into account:
- Community rules - and abide by them. There's always a way to get your message across without breaking the rules.
- This is only a short list. There are plenty of other relevant communities and platforms!
- Providing thought leadership will attract many more people than simple advertising on these platforms.
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