Customer Success / Revenue Ops Alignment

2 Answers
Lauren Davis
Lauren Davis
Checkr Director, Revenue OperationsDecember 7
Never underestimate the importance of building strong relationships at work. I honestly think all of this stems from building good relationships with the leadership across the teams and showing how RevOps can help CS improve, operate more efficiently, and achieve their goals. The fact of the m......Read More
3535 Views
2 Answers
Akira Mamizuka
Akira Mamizuka
LinkedIn Vice President of Global Sales Operations, SaaSJanuary 11
Correlation between Go-to-Market actions and renewal success is one of the most studied areas in SaaS firms. Although the answer will vary for each firm, having a data driven point of view on actions and indicators that lead to positive renewal outcomes is imperative. Examples of actions and indi......Read More
1757 Views
1 Answer
Shona Fenner
Shona Fenner
PetDesk Sr. Customer Success Operations ManagerFebruary 23
Well... does your team use repeatable processes? Do you send customer communication campaigns? Do you need better customer insights or to start determining the "health" of your customers? If yes, then CS Ops can help! Having CS Ops report into RevOps helps keep the intricacies of your customer jo......Read More
939 Views
1 Answer
Akira Mamizuka
Akira Mamizuka
LinkedIn Vice President of Global Sales Operations, SaaSJanuary 11
Although I am not a Systems expert, I have experienced this challenge as part of my RevOps career. From my standpoint, the root cause maps to the fact that most CRM Systems are built with the "Sales" use case at its core, and often the workflows and capabilities for Customer Success and Support c......Read More
1383 Views
2 Answers
Lauren Davis
Lauren Davis
Checkr Director, Revenue OperationsDecember 7
It’s not uncommon for leadership to fixate on sales because it’s very easy to see the result: I hire one sales person, I get $X in incremental revenue. But the fact of the matter is that you can’t have sustainable revenue growth without retaining customers. For this problem in particular, I’d ......Read More
2287 Views
2 Answers
Lauren Davis
Lauren Davis
Checkr Director, Revenue OperationsDecember 7
RevOps’ role is to understand the entire customer journey, each team’s role, the company strategy, and how all those pieces mesh. While each GTM team (sales, marketing, customer success) is and should be focused on executing and hitting today’s goals, RevOps is thinking about tomorrow’s goals, wh......Read More
2323 Views
1 Answer
Lauren Davis
Lauren Davis
Checkr Director, Revenue OperationsDecember 7
The answer is, it depends. It depends on exactly what you're referring to when you say "customer data," how your org is setup, and where the data lives.  Customer data is many things: * Firmographic/demographic information * Contract, pricing, billing information * Product usage * Communi......Read More
3003 Views