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How do you create and deliver effective sales training programs and materials?

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1 Answers
  1. Grant Glaser
    Grant Glaser

    Salesforce Director, Sales Leader Excellence Coach • 3y

    There needs to be a problem to solve. Begin by finding out what problem exists.

    Then,

    • Create a clear problem statement
    • Define the current vs. desired future state
    • Outline KPIs/metrics you want the program to impact
    • Build an MVP to shop around with sellers & sales leaders
    • Ensure you have sponsorship & buy-in from your sales leaders & teams
    • Deliver the program
    • Capture feedback
    • Iterate & repeat
    2,174 Views

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