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How do you get feedback from sales on whether or not your frequency and training is relevant?

Maria White
Sales Training LeaderApril 6

By conducting a bi-annual survey and constantly checking in with them regularly. Attending their weekly meetings is a great start to becoming part of their team and really begin to understand what they need and how you can provide it to them. It is also a great idea quarterly to interview about 15-20 sellers to stay connected to their requirements.

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Grant Glaser
Salesforce Director, Sales Leader Excellence CoachJanuary 10

Getting feedback from sales (both leaders & sellers) is crucial. It'll help you assess success, relevance, and what you need to focus on next. It's easy to skip over & move onto the next project so make sure to prioritize feedback collection for every campaign, workshop, and training you support or lead.

Easy ways to collect feedback:

  • Create short (10 or less) question surveys in a tool like Survey Monkey or GetFeedback
  • Schedule brief calls w/ a group of leaders & sellers post-enablement
  • Create a steering committee of engaged sellers & leaders who act as feedback loops during creation, execution, and follow-up
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