Profile
Chris Omland

Chris Omland

Vice President Of Product Management, Workiva

Content

Chris Omland
Chris Omland
Workiva Vice President Of Product ManagementApril 6
Stakeholder management is crucial in Product Management. Start by identifying your stakeholders and understanding their concerns, motivations, and what matters to them. Once you have a clear picture of your stakeholders, you can prioritize them based on your product's life cycle stage, the outcom......Read More
1507 Views
Chris Omland
Chris Omland
Workiva Vice President Of Product ManagementApril 6
Oh, this is a tough one! Since the AMA is about Technical Product Management, I'll answer from that perspective. It's common for a successful company and product to face tech challenges after they've achieved significant growth. When you're a startup moving fast to find product-market fit, you......Read More
975 Views
Chris Omland
Chris Omland
Workiva Vice President Of Product ManagementJune 7
The biggest challenge if you are not careful is you can fall into a trap of just making incremental enhancements and not staying focused on the outcomes you want to create for customers. Its always important a Product Manager is looking for new problems, defining outcomes, thinking how the world ......Read More
968 Views
Chris Omland
Chris Omland
Workiva Vice President Of Product ManagementApril 6
Awesome question! First off, take some time to understand your audience. Who are they? What challenges do they face? What matters to them? The answers to these questions will help you tailor your communication for different stakeholders. One tip I often give to Product Managers on my team is t......Read More
841 Views
Chris Omland
Chris Omland
Workiva Vice President Of Product ManagementApril 6
It's fantastic that you're planning to grow your skills. You probably already have solid technical skills and knowledge, so I'd suggest focusing on learning more about the discipline of Product Management (and hey, reading this is a great start!). A fundamental resource I always recommend is Mart......Read More
775 Views
Chris Omland
Chris Omland
Workiva Vice President Of Product ManagementJune 7
If you are an outcome driven product team (which I hope you are), I think this should be defined as the change in behavior you expect to see/create for users of your new feature or product. Outputs are easy, outcomes are hard. Before you ever start working on the output (e.g. building) you should......Read More
732 Views
Chris Omland
Chris Omland
Workiva Vice President Of Product ManagementApril 6
I'm excited to see a question about metrics – being data-driven is super important! First, keep in mind that there are various types of product metrics. I think of them as Usage, Business, and Performance. * Usage metrics might include daily active users, feature usage frequency, and time......Read More
730 Views
Chris Omland
Chris Omland
Workiva Vice President Of Product ManagementJune 7
The thing to keep in mind with mature products is work does not stop. If you are doing a good job as a Product Manager you will continue to find new customer problems, enhancements to your existing product and ways to create more differentiation. In order to do this work you have to make sure you......Read More
710 Views
Chris Omland
Chris Omland
Workiva Vice President Of Product ManagementJune 7
Key success metrics for a mature product can vary depending on the specific industry, product, and business objectives. However, here are some common metrics that can be valuable indicators of success: * Revenue and profitability: I often see Product Managers focus just on revenue. It’s impo......Read More
688 Views
Chris Omland
Chris Omland
Workiva Vice President Of Product ManagementJune 7
I would define a mature product as one that has reached product market fit, is feature rich and integrated with an ecosystem and is stable, secure, performant in terms of its development and has broad market adoption and recognition. * Product Market Fit - A lot has been written about this b......Read More
687 Views
Credentials & Highlights
Vice President Of Product Management at Workiva
Top Product Management Mentor List
Knows About Developer Product Management, Building a Product Management Team, Enterprise Product ......more