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What strategies do you use to personalize automated interactions and make them feel as engaging and relevant as those with traditional CSMs?

Scaling a Customer Success Team
1 Answer
Rox Fitzmaurice
Rox Fitzmaurice•
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Jellyfish Director of Customer Success • May 14
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Scaling your CS efforts doesn’t have to mean losing the human touch. The goal is to move away from robotic scripts and toward interactions that actually feel intuitive. I...
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What's your approach to implementing AI in CS without replacing your team's relationships with customers?If your customer success team has only one or two people responsible for covering multiple products with complex features, how would you recommend dividing workload in the short-term so as best to support long-term growth and expansion of the team?How do you manage the workload and caseload distribution between traditional CSMs and tech-enabled team members to optimize efficiency?
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