How do you approach building successful partnerships across multiple functions?
7 Answers
Atlassian Sr. Director: Head of Global Lifecycle Marketing, Teamwork Foundations (Self-serve & High Touch) • 1y
Demand Gen (DG) and Integrated Campaigns teams are often at the intersection of several team’s work. Building strong relationships starts with understanding what each tea...
1952 Views
Gong Senior Director, EMEA Marketing • 3y
As an EMEA-based marketer working for a US-based company, building successful partnerships across the wider marketing org has always been critical to my success and that ...
1774 Views
Salesforce Senior Director of Field Marketing, Platform • 1y
Here are three key approaches I use to build successful partnerships:1. Stay Open-Minded and Humble: You can take your work seriously without always taking yourself too s...
602 Views
YouTube Marketing Lead for NFL Sunday Ticket on YouTube TV | Formerly Google Cloud • 1y
Successful partnerships aren’t just about process is about forming real relationships with the people in those roles. Here some rules I like to follow to forget these par...
500 Views
Pipeline360 Chief Marketing Officer | Formerly Demandbase, Thomson Reuters • 2y
Orient around two things: 1) the customer, and 2) shared goals such as OKRs or revenue metrics (revenue, NRR, etc.).Expanding on this a bit - so often functions see the w...
418 Views
Lexia Learning Director, Demand Generation & ABM | Formerly Addigy, Qualia, Progress • 2y
Successful partnerships are built by listening, learning, and collaborating.Ask a lot of questions, especially when joining a new organization. Understand what this perso...
427 Views
Counterpart Marketing Lead | Formerly Issuu, OpenText, Webroot • 3y
Building successful partnerships across multiple functions is key for progress and collaboration. You can’t do everything by yourself. Working in partnership with other t...
260 Views