What are some examples of the types of insights you used to gain insight from internal stakeholders?
7 Answers
Harvey Vice President Marketing • 3y
I think the best way to gain insights from internal stakeholders is to:Ask them directly. It's easy to jump into transactional work and I like to have an initial meeting ...
875 Views
Atlassian Sr. Director: Head of Global Lifecycle Marketing, Teamwork Foundations (Self-serve & High Touch) • 1y
Most teams have insights that are really helpful, especially teams that touch customers. Here are some examples specific insights from different teams: Product marketi...
507 Views
OfferFit Director of Demand Generation | Formerly Workday, Atlassian, Deel • 1y
Sitting at the nexus between product marketing and sales, from a demand generation perspective I look for the following insights to allow me to design and execute success...
464 Views
Snowflake Head of GCC Marketing, India • 2y
One of the best examples is of a time when I learned from the sales team about particular challenge the customer faced during the payment process when using the self-serv...
413 Views
Apollo.io Director of Social, Community & Customer Marketing | Formerly Shopify • 2y
Not sure I fully understand the question but here are some thoughts on the types of insights I look for from internal stakeholders:What data and information they have acc...
389 Views
Pipeline360 Chief Marketing Officer | Formerly Demandbase, Thomson Reuters • 2y
One of the best insights I've been able to action on is objections to our solution - whether that's timing, fit, price, etc. Reason being is these types of insights come ...
440 Views
Counterpart Marketing Lead | Formerly Issuu, OpenText, Webroot • 2y
Managing stakeholders is a critical and necessary skill, and clear communication plays a significant role in achieving this. What may seem obvious or clear to one person ...
740 Views