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How do you define the proper KPIs for your specific product and product team?

Adrianne Wang Martinson
TikTok Head of Product, AI-powered Automated Services | Formerly Airbnb, Microsoft, Salesforce, Box6mo
A proper KPI is one that directly measures progress toward the desired outcome, is actionable by the team, and provides insight to guide next steps. It should be:• Aligne...
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557 Views
Tara Wellington
BILL VP of Product, Product Platform1y
There are two ways to think about what the right KPIs are for your product and product team. One is to use a general model of customer lifecycle and the other is to align...
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692 Views
Tasha Alfano
Twilio Staff Product Manager, SDKs and Libraries4y
The framework I use for setting KPIs for a new product or area typically looks something like this: Framing: I think big picture about the product, what is the purpose, ...
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1271 Views
Orit Golowinski
JetBrains Head of Product | Formerly GitLab, Jit.io, Cellebrite, Anima4mo
When I define KPIs for a product and for a team, I start from the maturity of the company and the clarity of the company goals.In more mature companies, where there are c...
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424 Views
Becky Trevino
Flexera Chief Product Officer | Formerly Rackspace, Dell3y
When defining the proper KPIs for a specific product and product team, I tend to do the following: 1. Understand the company's broader business objectives. This may requ...
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456 Views
Sailaja Kalle
Gainsight Director, Product Management2y
Defining the right KPIs is quite risky. There are few steps we can follow that can help define the right KPIsFollow these steps when defining a KPI:What is your desired ...
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369 Views