Adobe Director, Product Management • 3mo
Stakeholders often conflate “what I want” with “what users need,” and they would expect some things in the immediately too. A few approaches that can be used effectively: Jobs-to-be-Done (JTBD): “What is the user trying to accomplish?” to shift the conversation from features to outcomes. Also, inform what’s table-stakes versus what’s a nice enhancement. MoSCoW method (Must have / Should have / Could have / Won’t have): This if associated with each request (and with limits or distribution acros ...Read More