Zendesk Director of Product Marketing • 2y
Measuring the success of your product messaging is crucial to understanding how well it resonates with your audience and drives your business goals. Here are a few different ways to measure how successful your messaging is on the different channels it’s shared on at a micro-level and macro-level: More pin-pointed ways to measure success of messaging and how it’s resonating on certain channels like email, and in-product messages, websites and social media: Click-through rate (CTR): How many peo ...Read More
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