How do you decide between the core vs. the non core offerings when doing messaging?
2 Answers
Asana Director of Product Marketing | Formerly Google • 1y
When deciding between which offerings to surface in messaging, I consider these factors:Target audience: What do they care about and why?Differentiators: What does our so...
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Resolve AI Product Marketing | Formerly Google • 1y
At its core, the decision between emphasizing core vs. non-core offerings in messaging boils down to alignment with your product's positioning. Remember, the goal is to c...
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