Jellyfish VP of Product Marketing • 3y
We are always looking at the competition and assessing their moves. Having said that, we don't obsess about it. This means there's gotta be a balance between what the market is doing vs what your own plans should be. Too much outside focus and you are just copying and following someone else, but only internal focus means you lose touch with reality. Each market is different, so the amount of time you spend on competitive analysis will vary a lot. I've been at startups where the market was very n ...Read More
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