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How to develop product marketing skills while not in a PMM role (to prepare for a career switch)?

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  1. Holly Xiao
    Holly Xiao

    HeyGen Head of B2B Marketing • 3y

    I love this question! It’s so important to develop transferrable skills even if you aren’t in a PMM role. That proactive attitude goes a long way in interviews since it shows you're a go-getter. And that’s a quality that can’t really be taught. Here are six ways you can develop product marketing skills: 1. Tell people you're interested in Product Marketing: This doesn’t directly tie to developing PMM skills. But if you’re genuinely interested in PMM, my biggest advice is to let those around you ...Read More

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