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How did you start your career in product marketing?

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2 Answers
Product Marketing Career Path
  1. Alina Fu
    Alina Fu

    Microsoft Director, M365 Copilot for storytelling and narratives, sales enablement, and compete • 3y

    You can say that I fell into product marketing fortuitously. I started my career at Intel as a Technical Marketing Engineer (TME) role because I wanted to be customer-facing but my education was in Electrical Engineering and Computer Sciences. I took this TME role because I am very extroverted and love to figure out what motivates others. When I graduated, I was offered a Product Manager role (had no idea what that was at the time or how “hot” it would become) because of my degree and I really e ...Read More

    1,214 Views
  2. Linda Su
    Linda Su

    ServiceNow Senior Product Marketing Manager | Formerly Deloitte, Salesforce • 2y

    I started my career in consulting -- one of those "I'm not exactly sure what I want to do after college so I'll do consulting" type of scenarios. Consulting gave me a breadth of experience in business across industries and functions. Based on my projects, I discovered that the projects I liked most were related to marketing and go-to-market strategy (where do we play, how do we win, what are the capabilities and channels). From there I did some research on what roles had similar type of work and ...Read More

    251 Views

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