Adobe Head of GTM Strategy, APAC & Japan • 1y
If you legitimately have zero budget (and assuming this is the case vs just a very small budget) then you have to lean on your owned "resources." I'm using the term resources intentionally because I don't just mean owned properties such as your website etc but I'm also talking about your sales team(s), your partners and so on. Word of Mouth is still a very powerful marketing 'channel' and arguably one with some of the highest trust factors so I would absolutely leverage it! Make sure you're whol ...Read More
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