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Teams change over the course of multi-year launches. Sometimes it feels like you spend all your time onboarding cross functional teams. How do you get new team members informed and up and running quickly and smoothly?

Sina Falaki
Motive Head of Global Product Marketing | Formerly ProcoreJune 23

Establish a repository and be methodical in how you organize your work. 

Its important to have a running tab of folders that document strategic initiaves in order to then easily onboard teams and stakeholders across the business. I often times have recording, decks, sales materials, and everything that touches me organized in a proper manner so when someone does onboard, I can give them access to the folder, which allows them to onboard quickly. 

I also like to build out frameworks. In my recent job, I built out something called a Value Framework. This contains all of our messaging but also guides a reader through how we differentiate, segment, and align ourselves with the buyer and market. Its meant as an internal/enablement tool but often times have found it super easy for those to use to onboard. 

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