What advice would you offer a PMM who would love to get started on learning about and owning pricing at an early-stage company?
1 Answer
ActiveCampaign VP Product Marketing | Formerly Demandbase, Conga, SAP • January 25
Definitely check out some of the research resources I've mentioned in previous answers. I would also interview people at your company, salespeople, your CEO, finance, etc and also see if you can get any time with board members to get their viewpoints. And then there are also a few companies like the PMA and others that offer pricing specific training. Those are great places to start!
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