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What are best ways to develop a great working relationship with product management counterparts?

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2 Answers
Influencing the Product Roadmap
  1. Andrew Kaplan
    Andrew Kaplan

    LinkedIn Director of Product Marketing • 1y

    A good PM will look to PMM for their deep knowledge and expertise about the customer and the market. In my experience, the best way to improve relationships with PM is to show them that you possess unique insights that they don’t, which can help them build more successful products. Can you use industry or market research to show PM what they should be building 1, 2, 3 years from now? Where is the market headed? What are the mega-trends that will reshape the business and how should PM respond? Ca ...Read More

    5,022 Views
  2. Alina Fu
    Alina Fu

    Microsoft Director, M365 Copilot for storytelling and narratives, sales enablement, and compete • 2y

    Establish trust with your PM counterparts. You can do this by bringing something of value to the table, sharing your data-driven insights with them, working WITH them and not against them, and being a thought partner they can rely on. I’ve been lucky to experience really great relationships with my PM counterparts but have heard horror stories from my colleagues. I would recommend thinking through the following: 1.       What level of subject matter expertise do you have in this area? For most o ...Read More

    1,638 Views

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