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Vishal Naik
Product Marketing Lead at Google | Formerly DocuSignDecember 6
Tracking impact of launches and defining the costs associated with roadmap slipping. Sales deals lost because a feature was promised but didnt ship. Customer trust lost because they dont have confiden
Raman Kalyan
Director of Product Marketing, Microsoft 365 Security at Microsoft December 1
We focus on specfic moments where we make product annoucements to maximize our PR/AR/customer awareness reach. We share the timelines with the product teams typically 6 months in advance and then work
Joshua Lory
Senior Director, Blockchain Go To Market at VMware | Formerly Accenture, United States Air ForceJanuary 6
A few thoughts on delivering roadmap commitments: Get the product leaders involved in direct customer feedback sessions and events. Hearing customer problems and requests directly from the horses mou
April Rassa
Product Marketing at Cohere | Formerly Adobe, Box, GoogleApril 2
Build strong relationships with your product team. The product plan presents strategic goals and initiatives spanning a long timeframe. The release plan tracks specific phases of work that lead to the