What tools do you use to survey your customers and how do you extract qualitative vs quantitative insights from it?

This probably won’t come as a huge surprise, but our most used tool for surveys at Airtable is...Airtable. A lot of our customer surveys are done using Airtable Forms, wh...

At Atlassian, we use many methods for understanding customers both qualitatively and quantitatively. The most standardized, larger-scale tool we use across all of our cl...

I like Typeform (super simple for users, works for my use case right now) for surveys where I have pointed questions on a research topic, and also work with other teams t...

There are a few ways to collect customer insights. First, you can look at your own data to understand how your customers are using the product and what they are doing on ...

It’s no surprise since at Intercom we offer an in-product surveys tool, so I’m naturally a big fan of in-product surveys. Even before Intercom, I had always seen a 3-4x r...

Ok, well, I work at SurveyMonkey so I'm a bit biased here. :) And I feel especially lucky to be a product marketer with the ability to survey the market and our customers...

Great question — it's all too easy for self-serve marketers to get disconnected from customers, especially if you're used to gathering this feedback through customer-faci...

Utilize product data for quantitative insight. For example, how many people clicked through the in-app product tour? Utilize surveys and interviews for quantitative ins...