Okta Director, Product Marketing • 7mo
I like to use ceremonies and milestones that already exist as forcing functions for roadmap discussions. You don’t need to create new meetings, you just need to show up to the right ones with a clear point of view and data to back it up. Two examples I've seen:1. Use key events to drive alignment.When I’m getting ready to write a keynote or show up to an event, my team goes to Product and says, “Here’s the story we want to tell based on what we’re hearing from customers, seeing in the market, an ...Read More
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