ServiceNow VP, Product Marketing - CRM • 1y
Sellers are coin operated by nature. They have to deliver $$$ to the business to be successful. I'm hesitant to say you want to change their behavior. I think a better way to say this is you need to align product knowledge and sales technique to their objective: hitting quota. How do you do that? Showcase account teams that are seeing success with deep product knowledge or a specific sales technique. I like videos most for these to really communicate the process and impact. Make it easier to use ...Read More
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