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What is the single most important skill / expertise for a relatively junior PMM to cultivate that separates the good from the (potentially) great?

Yvonne Chow
Zennify Director of Product Marketing | Formerly Maxis Telecommunications, Singtel (Singapore Telecommunications), LinkedIn, Hootsuite, Certn, BenchSci, Zennify2y
Stakeholder management is the most important skill/expertise for a junior PMM, and it will set them apart. Stakeholder management is the umbrella term I use that encompas...
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236 Views
Julien Sauvage
Clari VP, Brand, Content and Product Marketing4y
I think Messaging / Positioning / Storytelling are absolute must-haves, but then - in true Product Marketing fashion, you have to clearly identify your edge. What’s your...
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1186 Views
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Jo Ann Sanders
Honeycomb.io fmr VP Marketing4y
The single most important skill is to deeply understand and feel a sense of ownership over how your company makes money and where the problems are in the marketing-SDR-sa...
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795 Views