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For someone chasing the CMO position in the next 8-10 years, would you recommend them to practice brand marketing before product marketing or reverse?
I have experience in both fields but not really in a dedicated fashion. I am now standing at a stage where I have to choose between 2 options: AM - Brand marketing or Sr. PMM. What would you have chosen?
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Product Marketing Manager roles are inherently multifaceted. Is there one particular area of focus you recommend developing more than others? Thanks for sharing your thoughts!
How to approach the conversation with my manager regarding promotion after working in b2b product marketing for several years and not been promoted