What is your take on PLG vs sales-led sales?
2 Answers
Vanta Director of Product Marketing | Formerly Snowflake, Splunk, VMware, Sigma Computing • 2y
It is not either/or. It is both. If “Product Led Growth” is using the product so a customer can self-evaluate, buy, implement, expand/renew, that is clearly a good thing ...
1397 Views
Advisor & Investor | Product Marketing Expert | B2B | Formerly Pandadoc,Unbabel, McKinsey • 2y
You need to pick a favorite. Either you're PLG first or Sales-led first. Because there's many decisions that you have to make you need to pick sides.To make it easy, if S...
207 Views
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