Salesforce Senior Director of Product Marketing • 1y
Market research doesn't have to be formal or expensive. Some hacks for quick insights: Establish your personal PMM advisory board of sellers in your company. Use them for quick feedback on timely topics Listen to customer calls - either live or through meeting recordings Canvas your network on LinkedIn. I once did CFO personal research but posting a "Calling all friends/friends of friends" request. I managed to get 8 senior finance interviews which directionally helped our product development an ...Read More